Case Study — SmartSKN
Smart SKN
Art Direction / Web Design / E-Commerce / Development
Your skin called.
Client
SmartSKN
Location
Beverly, Massachusetts
Role
Design · Build
Deliverables
E-Commerce,
Formula Builder,
Lab Booking
What happens when Korean beauty science meets AI robotics? A skincare line with a customer base of exactly one — you.
SmartSKN reads your skin with the Muilli AI dermascope — 60× magnification, eight biomarkers, 98.3% accuracy — and formulates products on demand with the first AI skincare robots in the USA: INKI, BALI, BOK, MIRI, and DAON, working out of Beverly, Massachusetts. A product this personal needed a storefront to match, so SmartSKN asked BambooDev to design and build it.
The approach
The same site has to sell a $75 starter set and a $999 laboratory instrument — without either feeling out of place. We wrapped the science in warmth: a lavender-and-cream palette, monospace type that winks at the tech underneath, and highlighter-pen labels that keep it human. Personalization is the thread throughout — every customer gets a four-letter "skin code," and the site treats it like a monogram.
What we built
K-OWN — Formula builder
Muilli — AI dermascope
A SvelteKit storefront built around personalization. The K-OWN builder walks customers from bases and ingredients to a finished three-step routine, manufactured on demand and shipped fresh from the lab. The Muilli product page sells the dermascope that feeds the system, syncing skin data to the SmartSKN Labs app. Around the commerce core: K-AI subscriptions with a free first month, lab-visit booking in Beverly, a directory of PRO partner locations, and a browsable index of every ingredient — sourced from Korea's top labs, with 1% for the Planet.
Inside the site
Screen 01 — K-OWN — Unshelf yourself
Screen 02 — K-AI — Science-backed
Screen 03 — K-Beauty essentials
Screen 04 — The robot fleet
Screen 05 — Ingredients index
Screen 06 — Skin codes
“It's like a beauty pop-up shop, but with a side of AI magic.”
SmartSKN Labs — Beverly, Massachusetts
The outcome
Products, robots, and retail experiences now live under one roof — from a first visit with the dermascope to a monthly formula that arrives before the last one runs out. The brand's own words say it best: it's time to write your own skincare story. The site just makes sure the pen is already in your hand.
Credits
- BambooDev Design, Engineering
- SmartSKN Formulas & Robotics
- Muilli Skin Data
- INKI · BALI · BOK · MIRI · DAON The Robots
SvelteKit · Custom E-Commerce · Formula Builder · Lab Booking
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